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Complete toolset to build brands, communities, and movements

With our hybrid expertise in communications, marketing, and product design, Gryphon offers a comprehensive platform to frame the issues, launch iconic products, and elevate brands.

From brand positioning and messaging development, to PR and communications strategy, to content marketing and lead generation, all of our programs are product-led.

We believe design is more than the fusion of beauty and usability — it is a powerful tool to understand people, and it works hand-in-hand with storytelling to move hearts and minds. We help our clients leverage research and insights, establish an original point of view, and harness the power of narrative to bring new ideas to life.

Strategic Planning

Position & Messaging

Synthesize audience insights and stakeholder input into a unified platform: a clear and compelling story about who you are, what you do, and why.

Campaign Strategy

Segment core audiences, develop personas, and design integrated campaigns leveraging the complete communications and marketing toolsets.

Social Media Strategy

Develop or revamp your social media presence and messaging, connect with influencers, and monitor and manage your communities.

Outreach

External Communications

Manage all digital communications for news, PR and public affairs campaigns, customer and stakeholder events, influencer marketing, private salons, press conferences, and media and analyst tours.

Media Relations

Media outreach and relationship building, media training services, news monitoring and response, and social media engagement.

Impact Reporting

Work with internal teams to synthesize ESG, DEI, sustainability, and other impact metrics and develop an external communications strategy. Design, produce, and launch multimedia reports to core audiences and the public.

Research Communications

Work with internal teams to synthesize insights from academic research, corporate R&D, market studies, ethnography, and field research. Develop an external communications strategy. Create and distribute reports, white papers, and academic publications.

Content Platform

Visual & Web Design

Create visual assets to support external communications, including marketing collateral, infographics, illustrations, websites, and more.

Photography & Videography

Work with our network of external photo and video production partners to gather footage and create compelling photo and video assets to support communications and marketing activities.

Content Marketing

Build a robust content platform to increase brand awareness and drive lead generation. Write and edit original editorial content, including blogs, articles, and complete digital publications. Report on performance and use analytics to iterate messaging and strategy.

Entertainment Marketing

Product placement, TV and film integration, brand cross promotions, TV and film/brand marketing partnerships, event/sponsorship marketing, experiential marketing, and cause marketing.

Exec Comms

Thought Leadership

Work individually with executives to help them become thought leaders. Position them as expert sources for the media and provide editorial and writing support for op-eds, guest columns, and other external communications.

Speaker's Bureau

Secure speaking opportunities for executives at industry events, provide speechwriting services, and conduct public speaking training.

Customer Programs

Product Campaigns

Manage all external comms for product launches, develop and nurture influencer relationships, conduct consumer PR outreach, pitch holiday gift guides, and coordinate product review programs.

Testimonial Programs

Generate inbound feedback activity through site, email, and social media campaigns. Turn your loyal and influential customers into powerful brand advocates.

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