Icelandic digital transformation consultancy Gangverk was named a finalist in the Creative Design category of the 2024 Skift Idea Awards for its work with luxury adventure cruise line Lindblad Expeditions.

Gangverk partnered with Lindblad Expeditions to lead a complete overhaul of the company’s digital presence with the creation of a visually appealing, intuitive, and mobile-friendly website. Gangverk also leveraged its tech partners such as Algoliolia, Contentful, and Twilio Segment, to integrate key platform upgrades that enhanced both user experience and the backend operations. As a result of the website revamp, Lindblad Expeditions saw a 23% increase in new leads and a 30% rise in bookings.

The Skift Awards recognizes those who are pushing the boundaries of design, creativity, and innovation in the travel industry by celebrating the achievements of brands, agencies, and tech companies shaping the future of travel. The award program’s Creative Design category salutes initiatives that shine in crafting compelling digital experiences, with a focus on user experience, user interface design, new technologies, and tangible results.